For the holiday season, we have partnered with our friends at NAKED and a handful of likeminded brands to carefully curate a Holiday Pop-up Shop at the 11 Howard Hotel in SoHo, New York City.

Get hands-on with a special selection of our carefully crafted luxury essentials, and find a perfect piece for that special someone on your list this holiday season.

The Pop-up shop will be open daily from 11:00am – 7:00pm until the end of November.

About håndværk

A specialist label creating luxury essentials. Ethically crafted with an unwavering commitment to exceptional quality. We are all about the simple things—choosing quality over quantity, without the need to telegraph it to the world.

Established in 2013, håndværk is a small, artisan label that offers a thoughtfully curated collection of high quality everyday essentials. Made from the finest natural materials and innovative fabrics, we specialize in supremely luxurious classics that form the backbone of a modern and timeless wardrobe.

Our heritage is grounded in three generations of small-scale family production — a legacy of manufacturing textiles, garments, and luxury products. We hand-make or hand-finish every piece in collaboration with other family-owned workshops and ateliers who specialize in their craft and share our unwavering commitment to exceptional quality.

We produce for the one that is truly thoughtful when investing in a product and appreciates the rigorous process required for high-quality manufacturing.

About 11 Howard

11 Howard’s conscious approach to hospitality promotes the reassuring nature of familiarity, creating habits, routine, and comfort—but offset with surprise and adventure. In other words, 11 Howard provides a clean slate where guests can write their own New York stories.

With its very casual luxury, 11 Howard is destined to become a classic. This innovative hotel, where Danish minimalism meets New York realism, answers the call for a relaxed, smartly curated place to stay in SoHo.Design and art are featured throughout the property: the prominent New York City-based architect Anda Andrei collaborated with the Danish firm Space Copenhagen on the contemporary design; sculptures, paintings and photography by established international artists such as the Japanese photographer Hiroshi Sugimoto are on display throughout the public spaces.

11 Howard is located in SOHO, near Chinatown and Little Italy, and within walking distance of art galleries, shopping and popular restaurants.